Viewing entries tagged
datastream
Marketing budgets consist primarily of production and distribution costs. Spend too much on production, and you’ll produce a wonderful advertisement that nobody sees. Spend too much on distribution, and you’ve got a lackluster campaign that fails to deliver, and possibly even damages your brand’s reputation. What’s a marketer to do?
It was predicted that 2014 would be the year “content marketing would finally grow up.” That it would shift away from its status as a trendy yet suspect tool for the marketing dilettante, and towards becoming a credible, effective, and sophisticated discipline for the savvy, experienced CMO.
It’s Week 3 in our showcase of Flite’s take on native, which means it’s time to reveal our final feature in this series (yes, we know you’re excited). During Week 1 we talked about our newly responsive functionality, and last week we discussed Style Inheritance. This week we’re pleased to present Datastream.
